Finhabits is a fintech company founded by Carlos Garcia in 2015 to improve the financial well-being of Hispanics in the United States.
At 28 years old, our founder Carlos Garcia faced an economic recession in 2008 while working at an investment firm. It was then that he realized the Hispanic community needed to invest more, mainly due to a lack of resources available in Spanish. This personal experience led to the birth of Finhabits, the first investment platform for Hispanics in the United States.
What Does Finhabits Offer?
Investment Accounts
- Personal Investment Account — invest in diversified ETF portfolios
- Traditional IRA — save for retirement with tax-deferred growth
- Roth IRA — contribute after-tax, withdraw tax-free in retirement
- Rollover IRA — transfer your old 401(k) to Finhabits
- Emergency Fund — build a financial safety net
We invest your money in diversified ETF portfolios from Vanguard and iShares — trusted names with over 20 years in the market. Your portfolio includes exposure to leading companies like Amazon, Disney, and Google.
Why Choose Finhabits?
- ITIN accepted — you don’t need a Social Security Number
- Start with $5 — no minimum balance required
- 100% bilingual — app and support in English and Spanish
- SEC registered — regulated investment adviser
- SIPC protected — your securities covered up to $500,000
Is Finhabits Safe?
Finhabits Advisors LLC is registered with the SEC (Securities and Exchange Commission). Your investments are held by Apex Clearing Corporation, a member of FINRA and SIPC. This means your securities are protected up to $500,000.
There’s a clear separation between Finhabits (which manages your investments) and Apex (which holds your money). Your funds never sit in Finhabits’ accounts.
Frequently Asked Questions
Is Finhabits legit?
Yes. Finhabits Advisors LLC is an SEC-registered investment adviser. Your money is held by Apex Clearing Corporation, a FINRA/SIPC member with protection up to $500,000.
Can I invest with an ITIN?
Yes. Finhabits accepts ITIN, CP565 letter, or W-2 as valid tax identification. No Social Security Number required.
What’s the minimum to start?
$5. There’s no minimum balance requirement.
Is the app available in Spanish?
Yes. The entire app and customer support are available in both English and Spanish.
How much does Finhabits cost?
Finhabits charges a monthly membership fee. See our pricing page for current plans.
Who founded Finhabits?
Carlos Garcia founded Finhabits in 2015 after recognizing that Latino families needed better access to investment resources in Spanish.
Finhabits is more than just an application. It’s a powerful tool that empowers you to enhance your financial skills and invest in the stock market. We diversify your money in leading companies such as Amazon, Disney, and Google. Moreover, at Finhabits, we guide you to develop better financial habits, enabling you to achieve your long-term goals and leave a legacy of wealth for your loved ones.
At Finhabits, we take your trust seriously. We are registered with the SEC (Securities and Exchange Commission), the U.S. government agency that supervises securities transactions, the activities of financial professionals and mutual fund trading to prevent fraud and intentional deception. We work with Apex Clearing Corporation, which is the custodian of our subscribers’ money. When you deposit money into your investment account, this money is transferred to an account held at Apex. It is important to understand that there is a clear separation between what Finhabits does for you, which is to help you invest, and where your money is. Once the money is invested, those investments go into the selected investment funds, ensuring the security of your money.
Learn more about the history of our CEO: